Unique visual appeal can go a long way in enhancing the marketability of a product and attracting potential buyers. Strategic merchandising with custom displays gives products an aesthetic persona.
We have heard clients call us magicians. We transform their inspirations and render them into designed, engineered and produced realties
SEG Systems helps retailers make this happen through its range of frames, lightboxes, and displays. Its portfolio includes custom millwork, fixtures, merchandise displays, and frame accessories, which help curate unique shopping experiences and increase brand exposure. Small enterprises avail the premium merchandising experience such as custom fixtures, millwork, 3D printing, and lighting solutions, once available only to bigger brands. The SEG Systems clientele is broad, ranging from major retailers to emerging brands.
“We have heard clients call us magicians. We transform their inspirations and render them into designed, engineered and produced realties,” states Reid Johnson, President of SEG Systems.
One of the company’s standout abilities is combining a marketer’s approach with manufacturing expertise. SEG Systems core strength is its in-house production capability enhanced with design, engineering and prototype out-of-the-box thinking to develop exactly what the client needs. There are no standardized products, and everything is made to accentuate and extend the customers brand with products that deliver on their unique values.
Quick delivery to market while adhering to the current trends guarantees optimum results. SEG Systems’ biggest impact on its clients is speed to market, facilitated by specialized equipment for customized products. SEG Systems can create repeatability and significantly scale businesses. They have 11 different LED solutions, and clients can repurpose the fixtures in perpetuity. Seamless communication between the design, engineering and production teams ensures that the suggested designs not only look incredible, but they meet industry safety standards and are engineered to be structurally sound, ensuring a turnkey transition from render to reality. “This is a critical difference,” Reid Johnson points out, “between our company and our competitors. So often we hear that clients are shown a design, fall in love with it only to find out months down the road it can never be manufactured.” The design team and production team are cross trained and work in tandem saving the client precious time in both decision making and production which has been key in building lifelong partners at SEG Systems.
The partnership between SEG Systems and a major pet product retailer, whose operations are spread around 1,700 locations, exemplifies the company’s can-do mindset. The project required wood flooring for the display, but the hardwood flooring made it difficult to ship the product in one piece and undamaged. SEG Systems researched intensively on the best practices leveraged in the flooring space and developed full sheets of luxury plank flooring that, when snapped together, could form one piece. The instance testifies to SEG Systems’ innovation and dedication to meeting customer needs.
The team at SEG Systems also believes in building a healthy work culture and hosts creative brainstorming lunches. This company ideology creates an inventive space for the staff and makes them feel they are making a difference.
SEG Systems has placed the sky as its limit to bringing innovative solutions for their clients. It has cemented its position as a go-to retail merchandising destination. With a multitude of services, backed by on time, on brand and on budget mentality, SEG Systems offers clients the tools necessary to create a successful brand face.