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Retail Business Review | Tuesday, April 26, 2022
The competition is growing with the onset of new disruptive technologies. The main forces resulting in this change are customer expectations, shifting economies, new competition, and the list. IoT, Big Data, and Blockchain have achieved prominence in the market, but many other technologies are also paving their way, and these new technologies are changing the way we swap and save money.
1. Mobile Retail Banking: The financial institutions are turning towards a more mobile-friendly or mobile-first method with challenger banks like Mondo, Tandem, and Starling, who are already getting the benefits of banking through the mobile application. Traditional banks struggle to adjust to the new reality where physical interaction has captured a backseat and is no longer the status quo.
2. IoT: The IoT (Internet of Things) is arguably the most common and accepted technology flourishing in all sectors. IoT offers retail banks an opportunity to collect more information about their customers, offer more personalized experiences and enhance efficiencies.
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3. Artificial Intelligence: AI is aiding in decreasing the pressure on existing staff and transforming the in-branch experience for retail banking clients. The human AI is planned in a manner that filters through enormous amounts of information in a second before responding with an answer. And if it anyhow fails to answer, it passes the query to a member of staff that further solves the complex problem.
4. Bitcoin and Blockchain: The much-advertised technology blockchain and bitcoin have been vastly discussed. Bitcoin is considered a real-time payment method, and blockchain is the centralized ledger technology enabling a secure yet transparent mode of payment. It also permits banks to track payments from start to finish.
5. Biometrics: Biometrics is progressively used in the banking sector to reduce fraudulent activities and improve online accessibility. One significant example could be fingerprint sensors as passwords and PINs to reduce the possibilities of cyber-criminals hacking the account.
6. In-car apps: CaixaBank, a Spanish-origin bank, has made the first mobile banking app that could be used while driving, using voice control. Now, the drivers will be able to check the account balance and transfer funds and also locate nearby ATMs and branches.
7. Wearables: With the introduction of the Apple watch, numerous banking apps came forward but weren't much common on Google's Android platform. Also, the rising use of technology in healthcare and payments has increased the demand for wearables. Similarly, wearables' ease, flexibility, and security make them a popular devices.
8. Robotics: Robots that are always associated with manufacturing, if collaborated with AI, can improve customer service as well. Japan's Bank of Tokyo Mitsubishi UFJ uses a robot called 'Nao' who answers basic customer service questions in 19 different languages and analyses customer facial expressions and behavior.
9. Augmented Reality: AR trend is increasing, primarily for wearables used in manufacturing and health care, but is also starting to make a place in the banking sector. Some organizations release their augmented reality (AR) apps for mobile devices. The 3D imaging software gives details about customer balances and transaction history.
10. Big data analytics: Retail is the newest market for big data analytics. Big data analytics symbolizes that banks need to be more dependent on AI. For retailers, big data analytics can be used in any aspect of their business, and once you start receiving the ROI from big data, there is no stopping.
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